Walk it. Ride it.

June 17, 2021

· by Tracey Welch

This month, the Connecting Leeds, ‘Walk it. Ride it.’ campaign has launched with new portraits and personal case studies. Commissioned by Leeds City council, Magpie agency are now leading on design and it has been great partnering with them on the project. Across Leeds, people are already choosing to walk, run, cycle or take the bus to local destinations. The campaign uses their experiences to share the benefits of leaving the car at home. It’s hoped that with improved infrastructure, more and more people will choose to follow their example. You can find out more and explore the latest photography and films here: https://walkitrideit.com/